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It is true that many people wonder how to create a digital marketing plan before any other online advertising action, but it is also true that this percentage is still very small when it comes to advertising for small and medium-sized companies.

Most of them launch into digital marketing without ...

Another fundamental tip in terms of digital marketing for small businesses is to be found in searches carried out on Google, positioning your pages at the top of the searches carried out on the search engine.

This doesn't happen by chance. To get a website to the top of Google, it is necessary to ...

Structural SEO is the first step in the process of optimizing websites for search engines and is fundamental to the development of the other three dimensions of SEO. We can say that it is the basis for the entire process.

Now that you have a good initial idea of ​​what Structural SEO is and its ...

The first sale of any e-commerce is in the product photo, and how can you sell jewelry on Instagram if you don't have excellent quality images? It's quite difficult, don't you agree?

In online sales, it is essential to create a visual stimulus in your audience, and therefore, this is an element of ...

About 10 years ago, digital marketing was a new thing, and the strategies that worked were quite limited. Today, digital marketing is an essential part of any business strategy, and the possibilities are endless.

With the rapid pace of innovation in the digital world, it’s important to stay up to ...

Maite Antolín , a layout artist and graphic designer , has dedicated her professional life to the creation, editing, and processing of images in media ranging from magazines to advertisements. Web design is one of her current areas of specialization , which is why she became a student on the ...

More and more companies are deciding to start selling online. At first, it may seem like a walk in the park. However, once you get started, a thousand questions begin to arise.

Therefore, in this post , we'll explain what a good ecommerce CMS should have and which are the three best. All of this ...

Aside from demonstrating my desire to take on the world from day one, I was already developing significant knowledge of digital marketing, and that, in a company that was in the midst of a digital transformation , was key. A new position came up to manage, design, and position our distributors ...

Many things, but what surprised me at first was that without marketing and communication, potential buyers don't know you and therefore don't buy from you. It seems obvious now, but when I started in this world, I had no idea how important this fact was.

What are the specific characteristics of the ...

When I started as a domain manager, my knowledge of digital marketing was limited . I had studied some in college, but I still had a lot to learn. I got this position by searching online and responding to a job posting. I passed both interviews and a written test , although I must say that being ...