What is the best thing you can do?

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mouakter11
Posts: 527
Joined: Wed Dec 18, 2024 4:21 am

What is the best thing you can do?

Post by mouakter11 »

Be prepared for objections, because they will happen.

Keep in mind that the objections you'll face vary depending on your prospect's position and area of ​​work, as well as the type of solution they're looking for and their budget.

Think about the problems faced by Coca-Cola's marketing director in Latin America. These are very different from the problems faced by the owner of a local marketing agency in Colombia. You should look at it this way. They

may both be looking for a marketing tool. However, the type of problem they're looking to solve is different. Not just in scale, but holistically.

Their budgets are very different. As are their decision-making processes. And so is the way they'll measure the performance of your product or service.

With this in mind, it's extremely important to identify the key objections of each of your prospect profiles. You must develop compelling responses that help you effectively address these concerns. You must lawyer database also train your salespeople so they can navigate these difficult times without any problems.


I recommend you do the following exercise:
Analyze your salespeople's next 10 prospecting calls, product demonstrations, and closing attempts. Afterward, identify your prospects' recurring questions.

Read the conversations with your last 10 lost deals in Pipedrive. Evaluate your prospects' recurring questions, as well as the traits they have in common.

You should at least end up with a list of the 10-20 most common objections, as well as a list of frequently asked questions from prospects who were definitely not interested in your product.

Solutions to overcome the most common sales objections
Do you already have your list of common objections? The next step is to take the time to talk with your salespeople and marketing team. Discuss how you can answer these questions in a powerful way that inspires confidence in your prospects when handling common objections.
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