The importance of your personal marketing as a professional
Posted: Wed Dec 04, 2024 3:32 am
The importance of your personal marketing as a professional
Professionals and future professionals live in a constant “selling” of what would be conceptualized as the “personal brand” ; that is, their work of presence and positioning through networks in search of academic and work opportunities and connections.
Without a doubt, today's society lives in a volatile and dynamic market governed by social networks, where professionals - or future professionals - are constantly "selling" what would be conceptualized as their "own brand": that is, their work of presence and positioning through networks in search of professional, academic and work opportunities and connections.
If you browse the internet, you will find a myriad of job boards and professional networks hosted in the cloud , which vary from region to region and country to country; without a doubt, the one that stands out above the rest, marking the era and standards of professional networks, is Linkedin.
Linkedin in depth
Taking it as the best case analysis, today there are millions and millions of registered users on Linkedin ; in 2015 alone, the number reached more than 5 million users in Mexico – being the most prominent in Latin America.
Linkedin allows you to complete your professional profile by including your studies, work experience, social and technical skills, as well as participate in discussion groups or follow the “company pages” of companies and organizations, among a host of other options.
What is the magic of this? The great importance of having an updated profile (regardless of the social network or online job board) is the fact of being able to highlight “the best” that you have to offer to the market and open the frontier of academic and work possibilities that, without the use of these tools, would become a much slower process and it would be almost impossible to place the resume in the eyes of major headhunters, inside and outside your city or country of origin.
3 recommendations for cook islands business email list online job search campaigns
Different strategies
There are many strategies that can be taken to promote a professional personal brand : from self-examining to discover the best skills (these will be the keywords of the profile), determining an ambitious professional goal (beyond “I want to be a consultant in companies” or “I want to be a specialist in laws” – how about “I want to help society with biomedicine”?) or connecting with people in the same field or industry (these can become potential intellectual allies).
You must remember above all that it is very important to highlight all professional or academic experience, no matter how small or seemingly "insignificant" it may seem; no one is born knowing or having everything, and global growth begins with local experience.
Professionals and future professionals live in a constant “selling” of what would be conceptualized as the “personal brand” ; that is, their work of presence and positioning through networks in search of academic and work opportunities and connections.
Without a doubt, today's society lives in a volatile and dynamic market governed by social networks, where professionals - or future professionals - are constantly "selling" what would be conceptualized as their "own brand": that is, their work of presence and positioning through networks in search of professional, academic and work opportunities and connections.
If you browse the internet, you will find a myriad of job boards and professional networks hosted in the cloud , which vary from region to region and country to country; without a doubt, the one that stands out above the rest, marking the era and standards of professional networks, is Linkedin.
Linkedin in depth
Taking it as the best case analysis, today there are millions and millions of registered users on Linkedin ; in 2015 alone, the number reached more than 5 million users in Mexico – being the most prominent in Latin America.
Linkedin allows you to complete your professional profile by including your studies, work experience, social and technical skills, as well as participate in discussion groups or follow the “company pages” of companies and organizations, among a host of other options.
What is the magic of this? The great importance of having an updated profile (regardless of the social network or online job board) is the fact of being able to highlight “the best” that you have to offer to the market and open the frontier of academic and work possibilities that, without the use of these tools, would become a much slower process and it would be almost impossible to place the resume in the eyes of major headhunters, inside and outside your city or country of origin.
3 recommendations for cook islands business email list online job search campaigns
Different strategies
There are many strategies that can be taken to promote a professional personal brand : from self-examining to discover the best skills (these will be the keywords of the profile), determining an ambitious professional goal (beyond “I want to be a consultant in companies” or “I want to be a specialist in laws” – how about “I want to help society with biomedicine”?) or connecting with people in the same field or industry (these can become potential intellectual allies).
You must remember above all that it is very important to highlight all professional or academic experience, no matter how small or seemingly "insignificant" it may seem; no one is born knowing or having everything, and global growth begins with local experience.