The Quarterly Newsletter Your Audience Needs

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When it comes to marketing, there's nothing better than print content delivered directly to your hands, even though it may seem like an old-fashioned practice. Two things are happening here, first that your audience is increasingly having their attention held in repeated attempts across multiple platforms. Second is that an older demographic still responds favorably to print; a younger demographic responds well to visual stimulation in content, especially in print.

This isn’t to say that print newsletters replace digital newsletters or that the two are equal. Statistics for the rise of mobile usage show that it’s quite uae consumer email list the opposite. However, if you intend to fully saturate the market, you’re going to have to go all the way and that means you need to include a quarterly newsletter in your content arsenal.



6 Reasons Why You Need a Quarterly Newsletter
Michael Stamo is a successful consultant who offers a blog post, “ 6 Reasons Why Print Newsletters Will Help Your Business Thrive .” Below are the top 3 reasons (you’ll have to go to Stamo’s site to read the rest), these reasons offer clear and concise calls to action for any business debating how to grow their business and for those wondering why print would be a viable option. According to Stamo, print newsletters (1) build stronger relationships with customers, (2) get a longer lasting marketing push, and (3) dominate the mailbox due to the fact that no one else is sending out print marketing materials.