Successful reps often
Posted: Thu May 22, 2025 9:11 am
Acknowledge and reframe objections
Ask clarifying questions (“What solution are you currently using?”)
Share quick wins or proof points
Push for a low-friction next step (free trial, usa phone number list demo, content)
Over time, mapping objection frequency to deal stages can help preempt roadblocks earlier in the cycle.
Step 5: Link Call Patterns to Conversion Rates
This is where things get powerful.
Example:
You discover that:
Calls lasting over 6 minutes convert 2x more often
Calls where the rep asked 7+ questions had a 45% higher meeting booking rate
The phrase “based on what you shared…” was present in 80% of successful calls
Now, you can reverse-engineer your call strategy around these benchmarks:
Train reps to reach the 6-minute mark
Build scripts that include 7 must-ask questions
Encourage active listening and language that reflects understanding
Use your CRM and call software to track conversion by rep and by behavior.
Ask clarifying questions (“What solution are you currently using?”)
Share quick wins or proof points
Push for a low-friction next step (free trial, usa phone number list demo, content)
Over time, mapping objection frequency to deal stages can help preempt roadblocks earlier in the cycle.
Step 5: Link Call Patterns to Conversion Rates
This is where things get powerful.
Example:
You discover that:
Calls lasting over 6 minutes convert 2x more often
Calls where the rep asked 7+ questions had a 45% higher meeting booking rate
The phrase “based on what you shared…” was present in 80% of successful calls
Now, you can reverse-engineer your call strategy around these benchmarks:
Train reps to reach the 6-minute mark
Build scripts that include 7 must-ask questions
Encourage active listening and language that reflects understanding
Use your CRM and call software to track conversion by rep and by behavior.