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1. High possibility of violating the Special Telecommunications Law
2. The distribution system deletes the account
3. You will end up sending emails that don’t get a positive response
4. It may violate GDPR rules
5.What should I do?
5.1 Provide valuable content
5.2 Filling your sign-up form in the right place
5.3 Choose a reliable email delivery system that doesn't allow list buying
There is a high possibility of violating the Telecommunications Act.
In Japan, email newsletters must be sent in compliance with the Specified Commercial Email Act, which prohibits sending emails to recipients who have not given consent, recipients who have refused to receive emails, and non-existent addresses.
It is considered acceptable to send commercial e-mails to people who petroleum manufacturers email lists have published their addresses as a business practice, but on the other hand, it is also stated that if the recipient has indicated that they do not want to receive e-mails, the address is no longer considered to be published . Furthermore, it is also stated that an address that has been refused reception on the web or elsewhere "does not prevent you from sending e-mails other than personal messages," which is a somewhat ambiguous explanation.
In other words, how to handle emails received from complete strangers is left to the discretion of the address holder who has indicated their intention not to receive them, and regardless of the sender's intentions, commercial emails sent without consent may be reported as spam.
Purchasing email addresses containing personal information is out of the question, and even if it were a list of addresses that had been made publicly available, it is physically impossible to track the latest status of each email address's refusal to receive emails. This means that there is a high possibility that the recipient's interpretation could lead to a violation of the Specified Commercial Transactions Act.
What is email newsletter delivery rate? 6 points to improve it
The most important thing about email newsletter delivery is that it reaches the recipient properly. The phrase "an email newsletter reaching the recipient" includes two definitions: "delivery rate" and "delivery success rate." In this article, we will introduce the difference between the two definitions and how to improve the "delivery rate." We hope this will be helpful for your email newsletter management. What is the "delivery rate" of email newsletter delivery? "Delivery rate" is the rate at which the newsletter reaches the inbox. "Delivery rate" is an index that indicates how many email newsletters you sent reached the inbox. Internet service providers (hereinafter referred to as ISPs) such as Google...
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The delivery system deletes the account
Buying lists, or being found out about it, can not only damage your brand's reputation, but it can also lead to email delivery providers like us suspending your account, which can have a negative impact on your marketing efforts overall.
Unauthorized email addresses can be reported as spammers by readers, and Internet service providers (ISPs) such as Gmail can potentially treat all email sent from that address as spam, which can have a negative impact on our email delivery systems. Therefore, if we suspect that an account is sending to a purchased list, we will immediately close the account.
Not receiving email newsletters? 12 things to check to avoid being treated as spam
Hello. This is the WiLL Cloud Management Office. It would be pointless if your e-mail newsletter is treated as spam even though your readers subscribed to it. More than creating a subject line or layout, you should pay attention to how to avoid spam. In this article, we will introduce 12 check items to prevent your e-mail newsletter from being treated as spam. We hope this will help you to properly deliver the information your readers want. What is a spam filter? A spam filter is a filter that detects unwanted e-mails from your inbox and prevents them from being delivered.
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This will result in sending emails that are not well received.
What is the purpose of sending emails? If you are trying to increase engagement or the number of leads, buying an email newsletter list is not an option in the first place. There are cases where it is used in sales emails, but in today's world where there are all kinds of options thanks to content marketing and ad technology, it is better to make good use of these technologies and stimulate demand in a sequential manner, rather than selling to people you have never met or seen before.
