Graphics were created based on

[nusaiba128]

Slow penetration strategy: we set low prices and small advertising expenditures . This strategy allows for long-term profit generation . Effective when the company has an established position on the market and when consumers are highly price-sensitive.



https://openstax.org/books/principles-m ... life-cycle

https://mfiles.pl/pl/index.php/Cykl_%C5%BCycia_produktu

https://marketerplus.pl/od-narodzin-do- ... cykl-zycia betting database -produktu-jak-go-zorganizowac

Sales growth
In the introduction phase, the product starts to sell more and more willingly. This is the phase in which the company wants to gain maximum market share.

It is also necessary for production to keep up with the interest in the product for sale. In this phase, it is particularly important to:

strengthening the position on the markets,
developing distribution channels,
improving customer service,
applying small price reductions,
increasing customer loyalty, e.g. through regular customer cards, loyalty programs,
diversifying messages that build product/brand awareness by adding content informing about the product itself.