The truth is that not all companies have the bhutan email address need to be present on the Web 2.0, or it may even be counterproductive to do so.
In conclusion, a company should rarely be present on all social networks, and if it is, it will be because the product is independent of factors related to the target group. Only companies with very generic proposals will be directed to carry out a social media strategy that brings together a large number of social networks.
Good practices for a company account on social networks
These are determined by what you want to achieve and by the type of company you are dealing with. In this regard, you must be careful with certain factors and promotions, those positive ones that can lead a company to success thanks to being included in a social media profile.
Quality content: In many cases, there may be a community manager available to facilitate this work. Otherwise, the company must be aware that it is advertising a company, so although it may show its more personal side in some cases (congratulations on key dates), it cannot forget that the corporate image must be maintained while promoting it on social networks.
Be careful with your online reputation: In many cases, staff dismissals, criticism from trolls ( computer trolls are those commentators who try to make the online reputation of a person or company more negative in their comments on forums and social networks). Although it may seem very superficial, this detail can make the company lose credibility with consumers or be ridiculed.
Own identity for a different company: Since competition is currently very high in practically all sectors, a brand image must be created so that the consumer remembers it more easily. If we look at the main companies, they have a differential advantage that differentiates them from all the others.
